MARKSTRAT3 : the strategic marketing simulation /
This book is about: Markstrat; Market research; Operating instructions; Marketing planning; Market segmentation and positioning; The marketing and R&D interface; Consumer analysis; Competitive strategies; Allocation of resources; ...
Wedi'i Gadw mewn:
| Prif Awdur: | |
|---|---|
| Awduron Eraill: | |
| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
Cincinnati, Ohio :
South-Western College,
1998.
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| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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| Crynodeb: | This book is about: Markstrat; Market research; Operating instructions; Marketing planning; Market segmentation and positioning; The marketing and R&D interface; Consumer analysis; Competitive strategies; Allocation of resources; ... |
|---|---|
| Disgrifiad Corfforoll: | xiii, 210 p. : ill. ; 27.5cm. |
| ISBN: | 0538867590 |