Public relations : The complete guide
Marconi (a marketing consultant) discusses both theoretical and practical aspects of PR, and presents numerous examples of successful PR strategies. Chapters focus on aspects like planning, marketing, the message, the image, investor relations, employee relations, choosing agencies, the media, socia...
Đã lưu trong:
| Hovedforfatter: | Marconi, Joe |
|---|---|
| Format: | Bog |
| Sprog: | Undetermined |
| Udgivet: |
Victoria, Australia
Thomson
2004
|
| Fag: | |
| Tags: |
Tilføj Tag
Ingen Tags, Vær først til at tagge denne postø!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
Lignende værker
-
Public relations
af: Marconi, Joe
Udgivet: (2004) -
Public relations
af: Marconi, Joe
Udgivet: (2004) -
Public relations workbook : Writing and Techniques /
af: Simon, Raymond.
Udgivet: (1994) -
Public relations : the profession and the practice /
Udgivet: (2004) -
Public relations : strategies and tactics /
Udgivet: (2005)