Marketing of high-technology products and innovations

QR Kodea

Marketing of high-technology products and innovations

For upper-level undergraduate and graduate courses in High Tech Marketing and Innovation.This thoroughly updated text presents a balance between theoretical discussions and practical examples and provides a framework for making marketing decisions in a high-tech environment. Ideal for undergraduate/...

Deskribapen osoa

Gorde:

Xehetasun bibliografikoak
Egile nagusia:	Mohr, Jakki J.
Formatua:	Liburua
Hizkuntza:	Undetermined
Argitaratua:	Upper Saddle River, NJ. Pearson / Prentice Hall 2005
Gaiak:	High technology industries Marketing
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Antzeko izenburuak

Marketing high technology
nork: Davidow, William H.
Argitaratua: (1986)

Building high-tech product companies
nork: Bowen, James E.
Argitaratua: (2004)

International high- technology competition
nork: Scherer, F. M.
Argitaratua: (1992)

High technology :
Argitaratua: (1985)

Japan's High Technology Industries
Argitaratua: (1984)

IT And the East: How China And India Are Altering the Future of Technology And Innovation /
nork: Popkin James M
Argitaratua: (2007)

Japan's high technology industries :
nork: Patrick, Hugh
Argitaratua: (1986)

Analyzing Japanese high technologies :
nork: Kodama, Fumio
Argitaratua: (1991)

High technology report :
Argitaratua: (1984)

High technology Europe :
Argitaratua: (1990)

France high tech
nork: Autrement
Argitaratua: (1985)

International high-technology competition
nork: Scherer, F. M.
Argitaratua: (1992)

Bí mật marketing trong thị trường high-tech :
nork: Moore, Geoffrey A.
Argitaratua: (2013)

Technology edge :
nork: O'Nell, Gerard K.
Argitaratua: (1983)

Japan's high-tech industries :
Argitaratua: (1984)

An assessment of U.S. competitiveness in high technology industries
Argitaratua: (1983)

Government and high technology
nork: Jewkes, John
Argitaratua: (1972)

High technology and the competition state : an analysis of the ureka initiative /
nork: Peterson, John, 1958-
Argitaratua: (1993)

Japan's High Technology Industries
Argitaratua: (1983)

High tech America :
nork: Markusen, Ann
Argitaratua: (1986)

Managing Unproven Technology Concepts and Applications
nork: Chacko, George K.
Argitaratua: (2006)

Between MITI and the market :
nork: Okimoto, Daniel I.
Argitaratua: (1989)

Technology, innovation, and regional economic development
Argitaratua: (1984)

High tech in Japan
Argitaratua: (1985)

Managing High-Technology Programs and Projects, Third Edition /
nork: D.Archibald Russell
Argitaratua: (2003)

Managing unproven technology
nork: George K. Chacko, Ph.D.
Argitaratua: (2006)

Managing unproven technology
nork: Chacko, George K.
Argitaratua: (2006)

Japan’s high technology :
nork: Talbot, Dawn E.
Argitaratua: (1991)

Report of the high level group for energy technology commercialisation
Argitaratua: (1981)

The business of science :
nork: Ramo, Simon
Argitaratua: (1988)

Innovation in marketing :
nork: Levitt, Theodore
Argitaratua: (1962)

Innovation, Technology, and Market Ecosystems
nork: Behl, Ramesh
Argitaratua: (2020)

Technology trade with the Middle East
nork: Emery, James J.
Argitaratua: (1986)

Cutting edge technologies :
Argitaratua: (1984)

Winning in high-tech markets :
nork: Morone, Joseph G.
Argitaratua: (1993)

International competition in advanced technology :
Argitaratua: (1983)

Technology, innovation, and regional economic development
Argitaratua: (1983)

Managing high-technology programs and projects
nork: Archibald, Russell Dean
Argitaratua: (2003)

France high-tech
Argitaratua: (1985)

Dinosaur & Co :
nork: Lloyd, Tom
Argitaratua: (1984)