International marketing
Cateora and Graham's "International Marketing" is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of internatio...
Wedi'i Gadw mewn:
| Prif Awdur: | Cateora, Philip R. |
|---|---|
| Fformat: | Llyfr |
| Iaith: | Undetermined |
| Cyhoeddwyd: |
Boston
McGraw-Hill/Irwin
2005
|
| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
Eitemau Tebyg
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International marketing
gan: Cateora, Philip R.
Cyhoeddwyd: (2005) -
International marketing
gan: Cateora, Philip R
Cyhoeddwyd: (2007) -
International marketing
gan: Cateora, Philip R.
Cyhoeddwyd: (1971) -
International marketing
gan: Philip R. Cateora
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International marketing
gan: Cateora, Philip R.
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