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Tái định vị: Tiếp thị trong thời đại của cạnh tranh, thay đổi và khủng hoảng

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Sách gồm 4 phần: cạnh tranh, các thay đổi, cuộc khủng hoảng, nghệ thuật tái định vị

Đã lưu trong:

Sonraí Bibleagrafaíochta
Príomhúdar:	Trout, Jack
Formáid:	Leabhar
Teanga:	Undetermined
Foilsithe:	Thành phố Hồ Chí Minh Tổng hợp thành phố Hồ Chí Minh 2010
Ábhair:	Competition,Strategic planning,Marketing,Cạnh tranh
Clibeanna:	Cuir Clib Leis Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Míreanna Comhchosúla

Management of strategy
le: Hitt, Michael A.
Foilsithe: (2007)

Modern competitive analysis
le: Oster, Sharon M.
Foilsithe: (1999)

Management Strategy: Achieving Sustained Competitive Advantage /
le: Marcus Alfred A
Foilsithe: (2009)

Essentials of strategic management
le: Gamble, John

Quản trị chiến lược :
le: Bùi, Văn Danh
Foilsithe: (2011)

Quản trị chiến lược =
le: Bùi, Văn Danh
Foilsithe: (2011)

Strategy and the business landscape
Foilsithe: (2006)

Competitive intelligence /
le: West, Christopher, 1940-
Foilsithe: (2001)

Strategic management : competitiveness and globalization : concepts
le: Hitt, Michael A, et al.
Foilsithe: (2015)

The way of strategy
le: Levinson, William A.
Foilsithe: (1994)

Achieving the competitive edge :
le: Jackson, Harry K.
Foilsithe: (1996)

Global and transnational business : strategy and management /
le: Stonehouse, George.
Foilsithe: (2000)

International strategy
le: Collis, David J.
Foilsithe: (2014)

Marketing as strategy :
le: Kumar, Nirmalya
Foilsithe: (2004)

HBR's 10 must reads on strategic marketing

Marketing strategy and uncertainty
le: Jagpal, Sharan
Foilsithe: (1999)

Battling for Competitive Advantage
le: Allard, Kenneth
Foilsithe: (2004)

Marketing planning :
le: Hollensen, Svend
Foilsithe: (2006)

Global strategies :
Foilsithe: (1994)

Tư duy lại tương lai
Foilsithe: (2005)

Understanding Michael Porter
le: Magretta, Joan

Competing for the future
le: Hamel, Gary
Foilsithe: (1994)

Strategic management
le: Macmillan, Hugh
Foilsithe: (2000)

HBR's 10 must reads on strategic marketing,
le: Harvard business School
Foilsithe: (2013)

World class manager :
le: Plenert, Gerhard
Foilsithe: (1995)

Formulation, implementation, and control of competitive strategy
le: Pearce II, John A.
Foilsithe: (2005)

Crafting and executing strategy
le: Thompson, Arthur A.
Foilsithe: (2008)

Strategic marketing management : eeting the global marketing challenge /
le: Anderson, Carol H.
Foilsithe: (2000)

The CIM handbook of strategic marketing.
Foilsithe: (1998)

The
le: Smart, Roland
Foilsithe: (2016)

Chiến lược cạnh tranh =
le: Porter, Michael E
Foilsithe: (2009)

Chiến lược cạnh tranh =
le: Porter, Michael E.
Foilsithe: (2013)

Thỏa thuận hạn chế cạnh tranh trong hoạt động nhượng quyền thương mại :
le: Nguyễn, Trần Vũ Tuân
Foilsithe: (2020)

Chiến lược cạnh tranh
le: Porter, Michael E.
Foilsithe: (2012)

Phương thức dẫn đầu thị trường =
le: Treacy, Michael
Foilsithe: (2008)

Leap :
le: Schmetterer, Bob
Foilsithe: (2003)

Strategic Marketing Management :
le: Meek, Helen
Foilsithe: (2003)

The competitive advantage of nations : with a new introduction /
le: Porter, Michael E., 1947-
Foilsithe: (1998)

Lợi thế cạnh tranh quốc gia =
le: Porter, Michael E .
Foilsithe: (2009)

Strategic management
le: Dess, Gregory G.
Foilsithe: (1993)