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Critical selling : How top performers accelerate the sales process and close more deals

This book details the winning strategies and skills that have supercharged the sales force of program alumni like OptumHealth, Santander Bank, Daimler Trucks, California Casualty, and many more. Concrete, actionable steps show you how to plan a productive sales call, identify customer needs, differ...

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Detalles Bibliográficos
Autor principal: Kane, Nick
Formato: Libro
Lenguaje:Undetermined
Publicado: New Jersey John Wiley & Sons, Inc. 2016
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Descripción
Sumario:This book details the winning strategies and skills that have supercharged the sales force of program alumni like OptumHealth, Santander Bank, Daimler Trucks, California Casualty, and many more. Concrete, actionable steps show you how to plan a productive sales call, identify customer needs, differentiate yourself from the competition, and wrap up the sale. You'll also learn proven techniques for building rapport, overcoming objections, dealing with price pressures, and handling the million little things that can derail an otherwise positive sales interaction.