Uncommon service : How to win by putting customers at the core of your business

Most companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance – for as long as it takes to calm the customer down and fix whatever foul-up jeopardized the relationship.

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Bibliographische Detailangaben
1. Verfasser: Frei, Frances X.
Format: Buch
Sprache:Undetermined
Veröffentlicht: Boston, Massachusetts Harvard Business Review Press 2012
Schlagworte:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Beschreibung
Zusammenfassung:Most companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance – for as long as it takes to calm the customer down and fix whatever foul-up jeopardized the relationship.