Những nguyên lý tiếp thị = Principles of marketing

Tìm hiểu tiếp thị, tổ chức tiến trình hoạt động tiếp thị, phân tích các cơ may thị trường, lựa chọn các thị trường trọng điểm. Triển khai phối thực tiếp thị, quản trị nổ lực tiếp thị, mở rộng tiếp thị....

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Podrobná bibliografie
Hlavní autor:	Kotler, Philip
Médium:	Kniha
Jazyk:	Undetermined
Vydáno:	Hà Nội Thống Kê 2000
Témata:	Managerial economics,Marketing Management
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo otaguje tento záznam!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Những nguyên lý tiếp thị = Principles of marketing

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