Những nguyên lý tiếp thị = Principles of marketing

Tìm hiểu tiếp thị, tổ chức tiến trình hoạt động tiếp thị, phân tích các cơ may thị trường, lựa chọn các thị trường trọng điểm. Triển khai phối thực tiếp thị, quản trị nổ lực tiếp thị, mở rộng tiếp thị....

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Bibliografische gegevens
Hoofdauteur:	Kotler, Philip
Formaat:	Boek
Taal:	Undetermined
Gepubliceerd in:	Hà Nội Thống Kê 2000
Onderwerpen:	Managerial economics,Marketing Management
Tags:	Voeg label toe Geen labels, Wees de eerste die dit record labelt!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ


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082			\|a 658.8
082			\|b K87/T.1
100			\|a Kotler, Philip
245		0	\|a Những nguyên lý tiếp thị =
245		0	\|b Principles of marketing
245		0	\|c Philip Kotler; Dịch giả: Trần Văn Chánh ...[et al.]
260			\|a Hà Nội
260			\|b Thống Kê
260			\|c 2000
520			\|a Tìm hiểu tiếp thị, tổ chức tiến trình hoạt động tiếp thị, phân tích các cơ may thị trường, lựa chọn các thị trường trọng điểm. Triển khai phối thực tiếp thị, quản trị nổ lực tiếp thị, mở rộng tiếp thị.
650			\|a Managerial economics,Marketing
650			\|x Management
904			\|i Năm
980			\|a Trung tâm Học liệu Trường Đại học Cần Thơ

Những nguyên lý tiếp thị = Principles of marketing

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