Effective Sales Force Automation and Customer Relationship Management

As we move deeper into the 21st century, Firms continue to struggle with the implementation of sales force technology tools and the role they play in sales representative performance. Foreseeing this changing environment, many sales organizations have begun to focus on technology-related strategies,...

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Detalles Bibliográficos
Autor principal: Agnihotri, Raj
Otros Autores: Rapp, Adam A
Formato: Libro
Lenguaje:Undetermined
Publicado: Business Expert Press 2010
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Acceso en línea:http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38156
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Sumario:As we move deeper into the 21st century, Firms continue to struggle with the implementation of sales force technology tools and the role they play in sales representative performance. Foreseeing this changing environment, many sales organizations have begun to focus on technology-related strategies, business processes, and applications to adapt to these emerging issues.; Ebook from IG Library
Descripción Física:123 Pages