The how net promoter companies thrive in a customer-driven world
In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: “Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to comp...
Guardado en:
| Autor principal: | |
|---|---|
| Otros Autores: | |
| Lenguaje: | Undetermined English |
| Publicado: |
Boston, Mass.
Harvard Business Press
|
| Materias: | |
| Etiquetas: |
Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
|---|
| Sumario: | In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: “Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth |
|---|---|
| Descripción Física: | xi, 290 p. 24 cm |
| Bibliografía: | Includes bibliographical references and index |
| ISBN: | 1422173356 9781422173350 |