Uncommon service how to win by putting customers at the core of your business
In Uncommon Service, Frances Frei and Anne Morriss show how, in a volatile economy where the old rules of strategic advantage no longer hold true, service must become a competitive weapon, not a damage-control function. That means weaving service tightly into every core decision your company makes
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Boston, Mass.
Harvard Business Review Press
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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