Marketing : concepts and strategies /
This book is about: Marketing defined; Understanding and targeting markets; Product, branding, packaging and services decisions; Promotion decisions; ...
Wedi'i Gadw mewn:
| Prif Awdur: | Ferrell, O. C. |
|---|---|
| Awduron Eraill: | Pride, William M., Dibb, Sally., Simkin, Lyndon. |
| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
Boston :
Houghton Mifflin,
2001.
|
| Rhifyn: | 4th ed. |
| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
|
| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
Eitemau Tebyg
-
Strategic marketing management : text and cases /
gan: Ferrell, O. C.
Cyhoeddwyd: (1994) -
Marketing Strategy (7th Edition)
gan: O.C, Ferrell, et al.
Cyhoeddwyd: (2025) -
Marketing Strategy Text and Cases (Seventh Edition)
gan: O.C., Ferrell, et al.
Cyhoeddwyd: (2025) -
Marketing Strategy (Eighth Edition)
gan: O. C., Ferrell, et al.
Cyhoeddwyd: (2024) -
Marketing (2020 Edition)
gan: William, M. Pride, et al.
Cyhoeddwyd: (2025)


