Marketing : concepts and strategies /

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Marketing : concepts and strategies /

This book is about: Marketing defined; Understanding and targeting markets; Product, branding, packaging and services decisions; Promotion decisions; ...

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Xehetasun bibliografikoak
Egile nagusia:	Ferrell, O. C.
Beste egile batzuk:	Pride, William M., Dibb, Sally., Simkin, Lyndon.
Formatua:	Liburua
Hizkuntza:	English
Argitaratua:	Boston : Houghton Mifflin, 2001.
Edizioa:	4th ed.
Gaiak:	Marketing.
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

Antzeko izenburuak

Strategic marketing management : text and cases /
nork: Ferrell, O. C.
Argitaratua: (1994)

Marketing Strategy (7th Edition)
nork: O.C, Ferrell, et al.
Argitaratua: (2025)

Marketing Strategy (Eighth Edition)
nork: O. C., Ferrell, et al.
Argitaratua: (2024)

Marketing (2020 Edition)
nork: William, M. Pride, et al.
Argitaratua: (2025)

Marketing strategy
nork: Ferrell, O. C

Foundations of Marketing (8th Edition)
nork: M. William, Pride, et al.
Argitaratua: (2025)

Marketing Strategy: Text and Cases (8th Edition)
nork: O.C., Ferrell, et al.
Argitaratua: (2023)

Global marketing : concepts, strategies, practice : text and readings /
nork: Akhter, Syed H.
Argitaratua: (1995)

The Marketing Pathfinder Key Concepts and Cases for Marketing Strategy and Decision Making
nork: David, Stewart, et al.
Argitaratua: (2025)

Marketing planning & strategy
nork: Jain, Subhash C.
Argitaratua: (2004)

Marketing planning & strategy
nork: Jain, Subhash C.
Argitaratua: (2000)

Mordern marketing strategy
nork: Bursk, Edward C.
Argitaratua: (1964)

Services marketing : concepts, strategies, & cases /
nork: Hoffman, K. Douglas,, et al.
Argitaratua: (2017)

Marketing Strategy Text and Cases (6th Edition)
nork: O . C, Ferell, et al.
Argitaratua: (2025)

Marketing strategy :
nork: Walker, Orville C
Argitaratua: (1995)

Marketing communications in tourism and hospitality : concepts, strategies and cases
nork: McCabe, Scott
Argitaratua: (2015)

Marketing Strategy the Difference Between Marketing and Markets (3th Edition)
nork: Paul, Fifield
Argitaratua: (2025)

Essentials of Marketing: A Marketing Strategy Planning Approach
nork: P. Joseph, Cannon, et al.
Argitaratua: (2025)

Relationship marketing : strategy and implementation /
Argitaratua: (1999)

Marketing strategy and management
nork: Constantin, James A
Argitaratua: (1976)

International marketing strategy
nork: Thorelli, H. B.
Argitaratua: (1973)

International and global marketing : concepts and cases /
Argitaratua: (1995)

Influencer Marketing Strategy How to Create Successful Influencer Marketing
nork: Gordon, Glenister
Argitaratua: (2025)

Direct marketing : strategy, planning, execution /
nork: Nash, Edward L.
Argitaratua: (2000)

Marketing strategy and uncertainty
nork: Jagpal, Sharan
Argitaratua: (1999)

Marketing management : strategies and programs /
nork: Guiltinan, Joseph P.
Argitaratua: (1997)

Financial markets instruments and concepts
Argitaratua: (1986)

Content marketing strategies for dummies
nork: Diamond, Stephanie
Argitaratua: (2016)

Understanding Digital Marketing: Marketing strategies for engaging the digital generation
nork: Damian, Ryan, et al.
Argitaratua: (2023)

Marketing Planning and Strategy (6th Edition)
nork: C. Subhash, Jain
Argitaratua: (2025)

Marketing strategy functions
nork: Eugene J Kelley
Argitaratua: (1965)

International marketing strategy
nork: Bradley, Frank
Argitaratua: (2005)

International marketing Strategy 2003-2004
nork: Carter, Steve
Argitaratua: (2003)

Essentials of Marketing: a Marketing Strategy Planning Approach /
nork: D.Perreault William
Argitaratua: (2010)

Essentials of marketing : a marketing strategy planning approach
nork: Perreault, William D
Argitaratua: (2010)

Digital Marketing Strategy: An Intergrated Approach to Online Marketing
nork: Simon, Kingsnorth
Argitaratua: (2023)

Basic marketing concepts environment and decisions
nork: Edward W Cundiff
Argitaratua: (1964)

International marketing : analysis and strategy /
nork: Onkvisit, Sak.
Argitaratua: (1997)

Marketing Strategy in the Digital Age: Applying Kotler's Strategies to Digital Marketing
nork: Milton, Kotler, et al.
Argitaratua: (2024)

Marketing Strategy in Play
nork: Hill, Mark E
Argitaratua: (2010)