Marketing : concepts and strategies /
This book is about: Marketing defined; Understanding and targeting markets; Product, branding, packaging and services decisions; Promotion decisions; ...
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| Auteur principal: | |
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| Autres auteurs: | , , |
| Format: | Livre |
| Langue: | English |
| Publié: |
Boston :
Houghton Mifflin,
2001.
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| Édition: | 4th ed. |
| Sujets: | |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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