Marketing : concepts and strategies /

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Marketing : concepts and strategies /

This book is about: Marketing defined; Understanding and targeting markets; Product, branding, packaging and services decisions; Promotion decisions; ...

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Opis bibliograficzny
1. autor:	Ferrell, O. C.
Kolejni autorzy:	Pride, William M., Dibb, Sally., Simkin, Lyndon.
Format:	Książka
Język:	English
Wydane:	Boston : Houghton Mifflin, 2001.
Wydanie:	4th ed.
Hasła przedmiotowe:	Marketing.
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

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