Effective marketing : creating and keeping customers /

This book is about: Analysis of market and consumer behavior; Product strategy; Distribution strategy; Intergrated marketing communications; Pricing strategy.

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: Zikmund, William G.
अन्य लेखक: D'Amico, Michael.
स्वरूप: पुस्तक
भाषा:English
प्रकाशित: Cincinnati, OH : South-Western College, 1998.
संस्करण:2nd ed.
विषय:
टैग : टैग जोड़ें
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Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng
विवरण
सारांश:This book is about: Analysis of market and consumer behavior; Product strategy; Distribution strategy; Intergrated marketing communications; Pricing strategy.
भौतिक वर्णन:xxxii, 555 p. : col. ill., col. maps ; 27.5cm.
आईएसबीएन:0538878487