Effective marketing : creating and keeping customers /

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Effective marketing : creating and keeping customers /

This book is about: Analysis of market and consumer behavior; Product strategy; Distribution strategy; Intergrated marketing communications; Pricing strategy.

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Opis bibliograficzny
1. autor:	Zikmund, William G.
Kolejni autorzy:	D'Amico, Michael.
Format:	Książka
Język:	English
Wydane:	Cincinnati, OH : South-Western College, 1998.
Wydanie:	2nd ed.
Hasła przedmiotowe:	Marketing. Management. Consumer behavior. Export marketing.
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

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