Effective marketing : creating and keeping customers /

This book is about: Analysis of market and consumer behavior; Product strategy; Distribution strategy; Intergrated marketing communications; Pricing strategy.

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Zikmund, William G.
Awduron Eraill: D'Amico, Michael.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Cincinnati, OH : South-Western College, 1998.
Rhifyn:2nd ed.
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng