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Incredible customer service : The final test

It doesn't matter how good a company's products or prices are-these days, a company must also offer incredible customer service. Freemantle provides managers with steps to implement a top-flight customer service program that includes workshops, goal-setting, audit trails, weekly reviews, b...

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Autor principal: Freemantle, David
Format: Llibre
Idioma:Undetermined
Publicat: London McGraw-Hill 1993
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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Sumari:It doesn't matter how good a company's products or prices are-these days, a company must also offer incredible customer service. Freemantle provides managers with steps to implement a top-flight customer service program that includes workshops, goal-setting, audit trails, weekly reviews, brainstorming, rewards, and incentives. Emphasizing global thinking and global markets, Freemantle also presents examples and case studies of major international and local companies like British Airways, BMW, Mars Confectionary, and the Bank of Scotland