Strategic product creation : Deliver customer satisfaction from every level of your company
Create and market the right product-fast Strategic Product Creationis a true working guide to developing market-savvy, cost-effective products and services. Delivering expert guidance in the five key stages of product development, authors Ronald Kerber and Timothy Laseter present real-world examples...
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New York
McGraw-Hill
2007
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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