Strategic alliances as social facts : Business, biotechnology, and intellectual history
Strategic alliances are generally analyzed as planned and rational developments with clearly measurable outcomes in traditional management textbooks. Mark de Rond argues that such a view is unrealistic. Instead, he emphasizes the social dimension and the importance of the individuals involved inside...
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| Μορφή: | Βιβλίο |
| Γλώσσα: | Undetermined |
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Cambridge
Cambridge University Press
2003
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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