Financial services marketing : An international guide to principles and practices

This new edition balances the theoretical and the practical for advanced undergraduates, those specialising in financial services at postgraduate level, individuals undertaking professional courses such as those offered by the IFS School of Finance, and employees working within the financial service...

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Bibliografiska uppgifter
Huvudupphovsman:	Ennew, Christine
Materialtyp:	Bok
Språk:	Undetermined
Publicerad:	New York Routledge 2013
Ämnen:	Financial services industry,Kinh doanh dịch vụ tài chính Marketing,Tiếp thị
Taggar:	Lägg till en tagg Inga taggar, Lägg till första taggen!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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Financial services marketing : An international guide to principles and practices

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