Uncommon service : How to win by putting customers at the core of your business
Most companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance – for as long as it takes to calm the customer down and fix whatever foul-up jeopardized the relationship.
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| Format: | Book |
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Boston, Massachusetts
Harvard Business Review Press
2012
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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