Consumer behavior
Consumer Behavior explores how the examination and application of consumer behavior is central to the planning, development, and implementation of marketing strategies.
Sparad:
| Huvudupphovsman: | Schiffman, Leon G. |
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| Materialtyp: | Bok |
| Språk: | Undetermined |
| Publicerad: |
Boston, Massachusetts
Pearson
2015
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| Ämnen: | |
| Taggar: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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