Services marketing : People terminology strategy

Organized around a strategic marketing framework Services Marketing provides instructors with maximum flexibility in teaching while guiding students into the consumer and competitive environments in services marketing. The marketing framework has been restructured for this edition to reflect what is...

全面介紹

Đã lưu trong:
書目詳細資料
主要作者: Lovelock, Christopher
格式: 圖書
語言:Undetermined
出版: Boston Pearson 2011
主題:
標簽: 添加標簽
沒有標簽, 成為第一個標記此記錄!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ