The Asian marketing casebook

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The Asian marketing casebook

This compilation of 60 case studies, covering 16 Asian countries and the Middle East, demonstrates the diversity of marketing problems faced by both domestic Asian and foreign corporations operating in Asia. The Asian countries are Bangladesh, China, Hong Kong, India, Indonesia, Japan, Kazakstan, Ma...

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Библиографические подробности
Главный автор:	Capon, Noel
Формат:	‌
Язык:	Undetermined
Опубликовано:	London Prentice Hall 1999
Предметы:	Marketing Case studies Asia
Метки:	Добавить метку Нет меток, Требуется 1-ая метка записи!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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