Giáo trình marketing căn bản

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Giáo trình marketing căn bản

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Nội dung tài liệu bao gồm: Giới thiệu về marketing; Môi trường Marketing, lựa chọn thị trường mục tiêu & định vị; Các chiến lược marketing; Lập kế hoạch, tổ chức,thực hiện marketing; Các loại hình marketing khác...

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Bibliografiske detaljer
Hovedforfatter:	Đinh Tiên Minh (Chủ biên)
Andre forfattere:	Quách Thị Bửu Châu, Nguyễn Văn Trưng, Đào Hoài Nam
Format:	Bog
Sprog:	Vietnamese
Udgivet:	H. Lao động 2012
Fag:	Quản trị kinh doanh
Tags:	Tilføj Tag Ingen Tags, Vær først til at tagge denne postø!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

Lignende værker

Giáo trình marketing căn bản
af: Đinh Tiên Minh
Udgivet: (2014)

Giáo trinh marketing căn bản
af: Trần Minh Đạo
Udgivet: (2013)

Giáo trình marketing căn bản
af: Nguyễn Thượng Thái
Udgivet: (2010)

Giáo trình marketing căn bản : Dành cho sinh viên các trường đại học - cao đẳng khối kinh tế
af: Trần Minh Đạo
Udgivet: (2011)

Giáo trình marketing quốc tế
af: Trần Minh Đạo
Udgivet: (2011)

Giáo trình marketing ngân hàng
af: Trương Quang Thông
Udgivet: (2012)

Marketing căn bản
af: Sexton, Don
Udgivet: (2017)

Giáo trình nghiên cứu Marketing
af: Nguyễn, Anh Sơn
Udgivet: (2010)

Giáo trình Marketing kỹ nghệ
af: Nguyễn, Quốc Tuấn
Udgivet: (2014)

Giáo trình marketing của doanh nghiệp xây dựng
af: Nguyễn Đăng Hạc
Udgivet: (2016)

Marketing cho bán lẻ = Marketing your retail store in the Internet age
af: Negen, Bob
Udgivet: (2018)

Giáo trình quản trị marketing ( Dành cho các trường đại học, cao đẳng khối kinh tế )
af: Phạm Thị Huyền
Udgivet: (2012)

Marketing không cần quảng cáo = Marketing without advertising : Bí quyết tạo dựng một doanh nghiệp trường tồn
af: Phillips, Michael
Udgivet: (2010)

Marketing plan : Bản phác thảo kế hoạch marketing
Udgivet: (2019)

Marketing trong quản trị kinh doanh /
af: Trương Đình Chiến
Udgivet: (1998)

101 kỹ xảo marketing = 101 marketing teachniques
af: Hoàng Minh Đức
Udgivet: (2011)

Marketing quốc tế
af: Trần Minh Đạo
Udgivet: (2012)

Thuật marketing = Marketing
af: Tracy, Brian
Udgivet: (2017)

Thuật marketing = Marketing
af: Tracy, Brian
Udgivet: (2018)

Quản trị marketing marketing để chiến thắng
af: Hà Nam Khánh Giao
Udgivet: (2004)

Marketing qua email = Email marketing
af: Jenkins, Simms
Udgivet: (2012)

Marketing công nghiệp = Industrial marketing
af: Haas, Robert W.
Udgivet: (2014)

Nghiên cứu Marketing = Marketing research
af: Luck, David J
Udgivet: (2009)

Marketing quốc tế = International marketing
Udgivet: (2014)

Marketing quốc tế = Internation marketing
af: Cateora, Philip R.
Udgivet: (2015)

22 nguyên tắc cơ bản của marketing thương hiệu : Lần đầu tiên giới thiệu mô hình marketing 7P
af: Võ Văn Quang
Udgivet: (2017)

Principles of marketing
af: Kotler, Philip T.
Udgivet: (2018)

International marketing
af: Cateora, Philip R.
Udgivet: (2005)

Principles of marketing
af: Kotler, Philip
Udgivet: (2001)

Marketing đương đại = Principles of contemporary marketing
af: Kurtz, David
Udgivet: (2017)

Bán hàng như không : Marketing thực chiến trong thời 4.0 = Selling the invisible : A field guide to modern marketing
af: Beckwith, Harry
Udgivet: (2019)

Marketing truyền miệng = Word of mouth marketing : cách nhanh nhất để thuyết phục người dùng biết về sản phẩm của bạn
af: Sernovitz, Andy
Udgivet: (2019)

Word of mouth marketing : Marketing truyền miệng là cách nhanh nhất để thuyết phục người dùng biết về sản phẩm của bạn
af: Sernovitz, Andy
Udgivet: (2013)

Word of mouth marketing : Marketing truyền miệng là cách nhanh nhất để thuyết phục người dùng biết về sản phẩm của bạn
af: Sernovitz, Andy
Udgivet: (2017)

Marketing ngân hàng
af: Trịnh Quốc Trung
Udgivet: (2009)

Nguyên lý marketing
af: Nguyễn Thị Mai Trang
Udgivet: (2009)

Market relations : An active learning approach
af: Hawkins, Nick
Udgivet: (1995)

Chiến lược marketing hoàn hảo = The marketing plan
af: Luther, William M.
Udgivet: (2013)

Chiến lược marketing hoàn hảo = The marketing plan
af: Luther, William M.
Udgivet: (2019)

Business marketing : Connecting strategy, relationships, and learning
af: Dwyer, F. Robert
Udgivet: (2006)