Giáo trình marketing căn bản

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Giáo trình marketing căn bản

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Nội dung tài liệu bao gồm: Giới thiệu về marketing; Môi trường Marketing, lựa chọn thị trường mục tiêu & định vị; Các chiến lược marketing; Lập kế hoạch, tổ chức,thực hiện marketing; Các loại hình marketing khác...

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Xehetasun bibliografikoak
Egile nagusia:	Đinh Tiên Minh (Chủ biên)
Beste egile batzuk:	Quách Thị Bửu Châu, Nguyễn Văn Trưng, Đào Hoài Nam
Formatua:	Liburua
Hizkuntza:	Vietnamese
Argitaratua:	H. Lao động 2012
Gaiak:	Quản trị kinh doanh
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

Antzeko izenburuak

Giáo trình marketing căn bản
nork: Đinh Tiên Minh
Argitaratua: (2014)

Giáo trinh marketing căn bản
nork: Trần Minh Đạo
Argitaratua: (2013)

Giáo trình marketing căn bản
nork: Nguyễn Thượng Thái
Argitaratua: (2010)

Giáo trình marketing căn bản : Dành cho sinh viên các trường đại học - cao đẳng khối kinh tế
nork: Trần Minh Đạo
Argitaratua: (2011)

Giáo trình marketing quốc tế
nork: Trần Minh Đạo
Argitaratua: (2011)

Giáo trình marketing ngân hàng
nork: Trương Quang Thông
Argitaratua: (2012)

Marketing căn bản
nork: Sexton, Don
Argitaratua: (2017)

Giáo trình nghiên cứu Marketing
nork: Nguyễn, Anh Sơn
Argitaratua: (2010)

Giáo trình Marketing kỹ nghệ
nork: Nguyễn, Quốc Tuấn
Argitaratua: (2014)

Giáo trình marketing của doanh nghiệp xây dựng
nork: Nguyễn Đăng Hạc
Argitaratua: (2016)

Marketing cho bán lẻ = Marketing your retail store in the Internet age
nork: Negen, Bob
Argitaratua: (2018)

Giáo trình quản trị marketing ( Dành cho các trường đại học, cao đẳng khối kinh tế )
nork: Phạm Thị Huyền
Argitaratua: (2012)

Marketing không cần quảng cáo = Marketing without advertising : Bí quyết tạo dựng một doanh nghiệp trường tồn
nork: Phillips, Michael
Argitaratua: (2010)

Marketing plan : Bản phác thảo kế hoạch marketing
Argitaratua: (2019)

Marketing trong quản trị kinh doanh /
nork: Trương Đình Chiến
Argitaratua: (1998)

101 kỹ xảo marketing = 101 marketing teachniques
nork: Hoàng Minh Đức
Argitaratua: (2011)

Marketing quốc tế
nork: Trần Minh Đạo
Argitaratua: (2012)

Thuật marketing = Marketing
nork: Tracy, Brian
Argitaratua: (2017)

Thuật marketing = Marketing
nork: Tracy, Brian
Argitaratua: (2018)

Quản trị marketing marketing để chiến thắng
nork: Hà Nam Khánh Giao
Argitaratua: (2004)

Marketing qua email = Email marketing
nork: Jenkins, Simms
Argitaratua: (2012)

Marketing công nghiệp = Industrial marketing
nork: Haas, Robert W.
Argitaratua: (2014)

Nghiên cứu Marketing = Marketing research
nork: Luck, David J
Argitaratua: (2009)

Marketing quốc tế = International marketing
Argitaratua: (2014)

Marketing quốc tế = Internation marketing
nork: Cateora, Philip R.
Argitaratua: (2015)

22 nguyên tắc cơ bản của marketing thương hiệu : Lần đầu tiên giới thiệu mô hình marketing 7P
nork: Võ Văn Quang
Argitaratua: (2017)

Principles of marketing
nork: Kotler, Philip T.
Argitaratua: (2018)

International marketing
nork: Cateora, Philip R.
Argitaratua: (2005)

Principles of marketing
nork: Kotler, Philip
Argitaratua: (2001)

Marketing đương đại = Principles of contemporary marketing
nork: Kurtz, David
Argitaratua: (2017)

Bán hàng như không : Marketing thực chiến trong thời 4.0 = Selling the invisible : A field guide to modern marketing
nork: Beckwith, Harry
Argitaratua: (2019)

Marketing truyền miệng = Word of mouth marketing : cách nhanh nhất để thuyết phục người dùng biết về sản phẩm của bạn
nork: Sernovitz, Andy
Argitaratua: (2019)

Word of mouth marketing : Marketing truyền miệng là cách nhanh nhất để thuyết phục người dùng biết về sản phẩm của bạn
nork: Sernovitz, Andy
Argitaratua: (2013)

Word of mouth marketing : Marketing truyền miệng là cách nhanh nhất để thuyết phục người dùng biết về sản phẩm của bạn
nork: Sernovitz, Andy
Argitaratua: (2017)

Marketing ngân hàng
nork: Trịnh Quốc Trung
Argitaratua: (2009)

Nguyên lý marketing
nork: Nguyễn Thị Mai Trang
Argitaratua: (2009)

Market relations : An active learning approach
nork: Hawkins, Nick
Argitaratua: (1995)

Chiến lược marketing hoàn hảo = The marketing plan
nork: Luther, William M.
Argitaratua: (2013)

Chiến lược marketing hoàn hảo = The marketing plan
nork: Luther, William M.
Argitaratua: (2019)

Business marketing : Connecting strategy, relationships, and learning
nork: Dwyer, F. Robert
Argitaratua: (2006)