Giáo trình marketing căn bản

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Giáo trình marketing căn bản

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Nội dung tài liệu bao gồm: Giới thiệu về marketing; Môi trường Marketing, lựa chọn thị trường mục tiêu & định vị; Các chiến lược marketing; Lập kế hoạch, tổ chức,thực hiện marketing; Các loại hình marketing khác...

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Sonraí Bibleagrafaíochta
Príomhúdar:	Đinh Tiên Minh (Chủ biên)
Údair Eile:	Quách Thị Bửu Châu, Nguyễn Văn Trưng, Đào Hoài Nam
Formáid:	Leabhar
Teanga:	Vietnamese
Foilsithe:	H. Lao động 2014
Ábhair:	Quản trị kinh doanh
Clibeanna:	Cuir Clib Leis Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

Míreanna Comhchosúla

Giáo trình marketing căn bản
le: Đinh Tiên Minh
Foilsithe: (2012)

Giáo trinh marketing căn bản
le: Trần Minh Đạo
Foilsithe: (2013)

Giáo trình marketing căn bản
le: Nguyễn Thượng Thái
Foilsithe: (2010)

Giáo trình marketing căn bản : Dành cho sinh viên các trường đại học - cao đẳng khối kinh tế
le: Trần Minh Đạo
Foilsithe: (2011)

Giáo trình marketing quốc tế
le: Trần Minh Đạo
Foilsithe: (2011)

Giáo trình marketing ngân hàng
le: Trương Quang Thông
Foilsithe: (2012)

Marketing căn bản
le: Sexton, Don
Foilsithe: (2017)

Giáo trình Marketing kỹ nghệ
le: Nguyễn, Quốc Tuấn
Foilsithe: (2014)

Giáo trình nghiên cứu Marketing
le: Nguyễn, Anh Sơn
Foilsithe: (2010)

Giáo trình marketing của doanh nghiệp xây dựng
le: Nguyễn Đăng Hạc
Foilsithe: (2016)

Marketing cho bán lẻ = Marketing your retail store in the Internet age
le: Negen, Bob
Foilsithe: (2018)

Giáo trình quản trị marketing ( Dành cho các trường đại học, cao đẳng khối kinh tế )
le: Phạm Thị Huyền
Foilsithe: (2012)

Marketing không cần quảng cáo = Marketing without advertising : Bí quyết tạo dựng một doanh nghiệp trường tồn
le: Phillips, Michael
Foilsithe: (2010)

Marketing plan : Bản phác thảo kế hoạch marketing
Foilsithe: (2019)

Marketing trong quản trị kinh doanh /
le: Trương Đình Chiến
Foilsithe: (1998)

101 kỹ xảo marketing = 101 marketing teachniques
le: Hoàng Minh Đức
Foilsithe: (2011)

Thuật marketing = Marketing
le: Tracy, Brian
Foilsithe: (2017)

Thuật marketing = Marketing
le: Tracy, Brian
Foilsithe: (2018)

Marketing quốc tế
le: Trần Minh Đạo
Foilsithe: (2012)

Quản trị marketing marketing để chiến thắng
le: Hà Nam Khánh Giao
Foilsithe: (2004)

Marketing công nghiệp = Industrial marketing
le: Haas, Robert W.
Foilsithe: (2014)

Marketing quốc tế = International marketing
Foilsithe: (2014)

Marketing qua email = Email marketing
le: Jenkins, Simms
Foilsithe: (2012)

Nghiên cứu Marketing = Marketing research
le: Luck, David J
Foilsithe: (2009)

Marketing quốc tế = Internation marketing
le: Cateora, Philip R.
Foilsithe: (2015)

22 nguyên tắc cơ bản của marketing thương hiệu : Lần đầu tiên giới thiệu mô hình marketing 7P
le: Võ Văn Quang
Foilsithe: (2017)

Principles of marketing
le: Kotler, Philip T.
Foilsithe: (2018)

International marketing
le: Cateora, Philip R.
Foilsithe: (2005)

Principles of marketing
le: Kotler, Philip
Foilsithe: (2001)

Marketing đương đại = Principles of contemporary marketing
le: Kurtz, David
Foilsithe: (2017)

Bán hàng như không : Marketing thực chiến trong thời 4.0 = Selling the invisible : A field guide to modern marketing
le: Beckwith, Harry
Foilsithe: (2019)

Marketing truyền miệng = Word of mouth marketing : cách nhanh nhất để thuyết phục người dùng biết về sản phẩm của bạn
le: Sernovitz, Andy
Foilsithe: (2019)

Word of mouth marketing : Marketing truyền miệng là cách nhanh nhất để thuyết phục người dùng biết về sản phẩm của bạn
le: Sernovitz, Andy
Foilsithe: (2013)

Word of mouth marketing : Marketing truyền miệng là cách nhanh nhất để thuyết phục người dùng biết về sản phẩm của bạn
le: Sernovitz, Andy
Foilsithe: (2017)

Marketing ngân hàng
le: Trịnh Quốc Trung
Foilsithe: (2009)

Nguyên lý marketing
le: Nguyễn Thị Mai Trang
Foilsithe: (2009)

Market relations : An active learning approach
le: Hawkins, Nick
Foilsithe: (1995)

Chiến lược marketing hoàn hảo = The marketing plan
le: Luther, William M.
Foilsithe: (2013)

Chiến lược marketing hoàn hảo = The marketing plan
le: Luther, William M.
Foilsithe: (2019)

Business marketing : Connecting strategy, relationships, and learning
le: Dwyer, F. Robert
Foilsithe: (2006)