Giáo trình marketing căn bản

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Giáo trình marketing căn bản

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Nội dung tài liệu bao gồm: Giới thiệu về marketing; Môi trường Marketing, lựa chọn thị trường mục tiêu & định vị; Các chiến lược marketing; Lập kế hoạch, tổ chức,thực hiện marketing; Các loại hình marketing khác...

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Bibliografiska uppgifter
Huvudupphovsman:	Đinh Tiên Minh (Chủ biên)
Övriga upphovsmän:	Quách Thị Bửu Châu, Nguyễn Văn Trưng, Đào Hoài Nam
Materialtyp:	Bok
Språk:	Vietnamese
Publicerad:	H. Lao động 2014
Ämnen:	Quản trị kinh doanh
Taggar:	Lägg till en tagg Inga taggar, Lägg till första taggen!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

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