Nghệ thuật dụng binh trong marketing : War marketing fare

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Nghệ thuật dụng binh trong marketing : War marketing fare

MARKETING LÀ MỘT CUỘC CHIẾN. Để giành thắng lợi trong cuộc chiến đó, chỉ thỏa mãn những nhu cầu và mong muốn của khách hàng là chưa đủ. Các nhà marketing phải hướng tới đối thủ - và chuẩn bị phòng thủ - trước những kẻ tấn công mọi lúc. C...

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Podrobná bibliografie
Hlavní autor:	Ries, Al
Další autoři:	Nguyễn Thụy Khánh Chương (Dịch)
Médium:	Kniha
Jazyk:	Vietnamese
Vydáno:	H. Lao động 2019
Témata:	Quản trị kinh doanh
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo otaguje tento záznam!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

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