Retailing management
The World of Retailing -- Introduction to the world of retailing -- Types of retailers -- Multichannel retailing--a view into the future -- customer buying behavior -- Retailing Strategy -- Retail market strategy -- Financial strategy -- Retail locations -- Site selection -- Human resource managemen...
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| Hlavní autor: | Levy, Michael |
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| Další autoři: | Weitz, Barton A |
| Médium: | Kniha |
| Jazyk: | Undetermined |
| Vydáno: |
Boston
McGraw-Hill Irwin
2004
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| Témata: | |
| On-line přístup: | http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=17296 |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Thủ Dầu Một |
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