The Inscrutable Shopper Consumer Resistance in Retail

Ebook from IG Library ; The book highlights research undertaken by marketers, social researchers and anthropologists who have an interest in this field. Anti consumption is of relevance to practitioners and academics as it is important to understand consumer trends and values.

Tallennettuna:
Bibliografiset tiedot
Päätekijä: Minahan, Stella
Muut tekijät: Sands, Sean
Aineistotyyppi: Kirja
Kieli:Undetermined
Julkaistu: Business Expert Press 2011
Aiheet:
Linkit:http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38264
Tagit: Lisää tagi
Ei tageja, Lisää ensimmäinen tagi!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Thủ Dầu Một