Customer-Oriented Marketing Strategy Theory and Practice
Ebook from IG Library ; This book is about customer orientation as a marketing strategy. It covers the vast literature on the subject and tries to combine the major studies in this specific field of marketing and strategy to offer a comprehensive strategic tool for decision makers in organizations....
Đã lưu trong:
| Hovedforfatter: | Dalgic, Tevfik |
|---|---|
| Andre forfattere: | Yeniceri, Tulay |
| Format: | Bog |
| Sprog: | Undetermined |
| Udgivet: |
Business Expert Press
2013
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| Fag: | |
| Online adgang: | http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38446 |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Thủ Dầu Một |
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Lignende værker
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Expanding Customer Service as a Profit Center
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Essentials of marketing
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Strategic Marketing Planning for the Small to Medium-Sized Business: Writing a Marketing Plan
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