Customer-Oriented Marketing Strategy

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Customer-Oriented Marketing Strategy Theory and Practice

Ebook from IG Library ; This book is about customer orientation as a marketing strategy. It covers the vast literature on the subject and tries to combine the major studies in this specific field of marketing and strategy to offer a comprehensive strategic tool for decision makers in organizations....

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Dades bibliogràfiques
Autor principal:	Dalgic, Tevfik
Altres autors:	Yeniceri, Tulay
Format:	Llibre
Idioma:	Undetermined
Publicat:	Business Expert Press 2013
Matèries:	Marketing Strategy ; Quản lý tiếp thị; Chiến lược tiếp thị
Accés en línia:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38446
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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