Big Brands Versus Small Brands: Matching and Demand Analyses

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Big Brands Versus Small Brands: Matching and Demand Analyses

Chapter 1: Introduction; Chapter 2: Consumer behaviour and pattern of brand choice; Chapter 3: Behaviour analysis; ...

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Bibliografski detalji
Glavni autor:	Bui Huynh Nguyen
Jezik:	eng
Izdano:	Marketing & Strategy Section of Cardiff Business School, Cardiff University
Online pristup:	https://dlib.udn.vn/module/chi-tiet-sach?RecordID=2985
Oznake:	Dodaj oznaku Bez oznaka, Budi prvi tko označuje ovaj zapis!

Thư viện lưu trữ:	Trung tâm Công nghệ thông tin và Học liệu số, Đại học Đà Nẵng

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