Essentials of marketing : a global-managerial approach /

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Essentials of marketing : a global-managerial approach /

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Bibliografiske detaljer
Hovedforfatter:	Perreault, William D.
Andre forfattere:	McCarthy, E. Jerome
Format:	Bog
Sprog:	English
Udgivet:	Boston, Mass. : McGraw-Hill/Irwin, c2006.
Udgivelse:	10th ed.
Serier:	McGraw-Hill/Irwin series in marketing
Fag:	Marketing.
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