The CIM handbook of strategic marketing.

Codi QR

The CIM handbook of strategic marketing.

Guardat en:

Dades bibliogràfiques
Format:	Llibre
Idioma:	English
Publicat:	Oxford, OX : Butterworth-Heinemann, 1998.
Matèries:	Marketing. Strategic planning. Marketing > Decision making.
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

Ítems similars

Strategic Marketing Management :
per: Meek, Helen
Publicat: (2003)

Brand admiration
per: Park, C. Whan
Publicat: (2016)

Strategic marketing creating competitive advantage
per: West, Douglas C.
Publicat: (2010)

Cases in strategic marketing management /
per: Vincze, Julian W.
Publicat: (2000)

Strategic marketing
per: Cravens, David W.
Publicat: (2006)

HBR's 10 must reads on strategic marketing

Strategic marketing management : eeting the global marketing challenge /
per: Anderson, Carol H.
Publicat: (2000)

HBR's 10 must reads on strategic marketing,
per: Harvard business School
Publicat: (2013)

Strategy :
per: McGee, John
Publicat: (2005)

Marketer : a simulation /
per: Smith, Jerald R.
Publicat: (1988)

Power up your profits :
per: Waugh, Troy
Publicat: (2005)

Power up your profits : 31 days to better selling /
per: Waugh, Troy.
Publicat: (2005)

Cases in marketing management
per: Bernhardt, Kenneth L.
Publicat: (1997)

Marketing Communications 2003-2004
per: Hughes, Graham
Publicat: (2003)

Kỹ năng ra quyết định =
per: Heller, Robert
Publicat: (2005)

Những chiến lược marketing hiệu quả kỳ diệu
Publicat: (2005)

Marketing communications :
per: Crane, Edgar
Publicat: (1965)

Marketing management : cases for creative problem solving /
per: Weinstein, Laurence Martin, 1944-
Publicat: (2001)

Marketing strategy and uncertainty
per: Jagpal, Sharan
Publicat: (1999)

Marketing planning :
per: Hollensen, Svend
Publicat: (2006)

Chinese Strategic Decision-making on CSR
per: Wang, Shuo
Publicat: (2015)

Cases in marketing management /
per: Bernhardt, Kenneth L., 1944-
Publicat: (1997)

Marketing as strategy :
per: Kumar, Nirmalya
Publicat: (2004)

IN THE DEANS’ SHOES: A QUALITATIVE EXAMINATION OF ISSUES REQUIRING STRATEGIC DECISION-MAKING IN TEACHER EDUCATION INSTITUTIONS
per: Flores, Jefferson E.
Publicat: (2024)

Actionable intelligence
per: Carter, Keith B.
Publicat: (2014)

Strategic marketing planning
per: Reed, Peter
Publicat: (2007)

Strategic marketing planning
per: Reed, Peter
Publicat: (2007)

The marketing game! : with student CD-Rom /
per: Mason, Charlotte H.
Publicat: (2002)

Big data, big innovation
per: Stubbs, Evan
Publicat: (2014)

Strategic Marketing Planning A Step-by-Step Approach (Second Edition)
per: Karel, Jan Alsem
Publicat: (2025)

Strategic Market Management (Global Perspectives)
per: David, A. Aaker, et al.
Publicat: (2023)

HBR''s 10 must reads on strategic marketing
Publicat: (2013)

Strategic management and online selling
per: Royer, Susanne
Publicat: (2005)

The strategy and tactics of pricing :
per: Nagle, Thomas T.
Publicat: (2002)

The CIM handbook of export marketing : a practical guide to opening and expanding markets overseas /
per: Noonan, Chris J.
Publicat: (1999)

Power Up Your Profits:
per: Waugh, Troy
Publicat: (2005)

Cases in marketing management /
per: Bernhardt, Kenneth L., 1944-
Publicat: (1997)

Strategic advertising management
per: Percy, Larry
Publicat: (2001)

The CIM marketing dictionary /
per: Hart, Norman A.
Publicat: (1996)

Institutional stimulation of deliberative decision-making : Division of labour, deliberative legitimacy and technical regulation in the European single market /
per: Gehring, Thomas.