Strategic market management /

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Strategic market management /

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This book is about: Introduction and overview; External analysis; Internal analysis; Alternative business strategies; Implementation and the planning process; ...

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Opis bibliograficzny
1. autor:	Aaker, David A.
Format:	Książka
Język:	English
Wydane:	New York : John Wiley and Sons, 1995.
Wydanie:	4th ed.
Hasła przedmiotowe:	Marketing. Management. Marketing > Management.
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

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