Strategies for implementing integrated marketing communications /
This book is about: Overview of integrated marketing communications; Initial IMC planning considerations; IMC planning tools; Integrating advertising and promotion; Selecting promotion tactics; ...
Đã lưu trong:
| Príomhúdar: | Percy, Larry. |
|---|---|
| Formáid: | Leabhar |
| Teanga: | English |
| Foilsithe: |
Lincolnwood, Ill. :
NTC Business Books,
1997.
|
| Ábhair: | |
| Clibeanna: |
Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
|
| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
Míreanna Comhchosúla
-
Strategic Integrated Marketing Communications (4th Edition)
le: Larry, Percy
Foilsithe: (2025) -
Integrated marketing communications :
le: Kitchen, Philip J.
Foilsithe: (2004) -
Marketing communications : principles and practice /
le: Kitchen, Philip J.
Foilsithe: (1999) -
Integrated Marketing Communications 2003-2004
le: Fill, Chris
Foilsithe: (2003) -
Integrated marketing communications in advertising and promotion
le: Shimp, Terrence A.
Foilsithe: (2007)


