Product strategy and management

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Product strategy and management

This is a review and analysis of the issues involved in managing products through their life cycle. The work has a managerial orientation and will be ideal for students of marketing, business studies and product development courses.

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Bibliografiske detaljer
Hovedforfatter:	Baker, Michael John
Format:	Bog
Sprog:	Undetermined
Udgivet:	New York FT Prentice Hall 2007
Fag:	Quản lý sản phẩm,Product management,New products Management
Tags:	Tilføj Tag Ingen Tags, Vær først til at tagge denne postø!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Lignende værker

New products management
af: Crawford, C. Merle
Udgivet: (2015)

Developing global new products :
af: Nest, Dean G. Van
Udgivet: (1987)

New Products Management (Eleventh Edition)
af: Merle, Crawford, et al.
Udgivet: (2023)

New product development : a reader /
Udgivet: (1996)

Revolutionizing product development :
af: Wheelwright, Steven C.
Udgivet: (1992)

Developing products in half the time
af: Smith, Preston G.
Udgivet: (1991)

Flexible product development
af: Smith, Preston G
Udgivet: (2007)

New products management
af: Crawford, C. Merle
Udgivet: (2006)

The pursuit of new product development :
af: Annacchino, Marc A.
Udgivet: (2007)

Flexible Product Development: Building Agility for Changing Markets /
af: G. Smith Preton
Udgivet: (2007)

The PDMA toolbook 3 for new product development
Udgivet: (2007)

Project Management in New Product Development
af: T. Bruce, Barkley
Udgivet: (2025)

New product development :
af: Annacchino, Marc A.
Udgivet: (2003)

New product development :
af: Annacchino, Marc A.
Udgivet: (2003)

Expert Product Management-Advanced Techniques, Tips & Strategies For Product Management & Product Marketing
af: Lawley, Brian
Udgivet: (2025)

Flexible product development :
af: Smith, Preston G.
Udgivet: (2007)

Leading product development :
af: Wheelwright, Steven C.
Udgivet: (1995)

Production operations management
af: Morton, Thomas E., 1937-
Udgivet: (1999)

Production and operations management /
af: Gaither, Norman.
Udgivet: (1999)

Production operations management /
af: Morton, Thomas E., 1937-
Udgivet: (1999)

New product venture management
af: Karger, Delmar W.
Udgivet: (1972)

Innovation strategy
af: West., Alan
Udgivet: (1992)

Product strategy
af: Thompson, H. Underwood
Udgivet: (1962)

New Products Management (10th Edition)
af: Merle, Crawford, et al.
Udgivet: (2025)

Product design and development
af: Ulrich, Karl T.
Udgivet: (2004)

Accelerated project management :
af: Lewis, James P.
Udgivet: (2005)

Product Lifecycle Management /
af: Grieves Michael
Udgivet: (2005)

Innovation:
af: Milton D. Rosenau
Udgivet: (1982)

Marketing new industrial products
af: Baker, Michael J.
Udgivet: (1975)

Product lifecycle management :
af: Grieves, Michael
Udgivet: (2006)

Bringing new products to market :
af: Hall, John A.
Udgivet: (1991)

Next generation product development : how to increase productivity, cut costs, and reduce cycle times /
af: McGrath, Michael E.
Udgivet: (2004)

Production and operations management :
af: Gaither, Norman
Udgivet: (1982)

New food product development : from concept to marketplace
af: Fuller, Gordon W
Udgivet: (2011)

Strategic management of technological innovation
af: Schilling, Melissa A.
Udgivet: (2005)

Product lifecycle management : driving the next generation of lean thinking /
af: Grieves, Michael.
Udgivet: (2006)

Production/operations management : quality, performance, and value /
af: Evans, James R. 1950-
Udgivet: (1997)

Management and production
af: Wild, Ray
Udgivet: (1980)

Management and production.
af: Wild, Ray
Udgivet: (1972)

Production Management
af: Ahuja, K.K, et al.
Udgivet: (2016)