International marketing

The book presents the basic concepts of international marketing; discusses the environmental forces that the international marketer has to consider; deals with the various activities necessary for international marketing planning and concentrates on the beginning of international marketing activitie...

Cur síos iomlán

Đã lưu trong:
Sonraí Bibleagrafaíochta
Príomhúdar: Czinkota, Michael R.
Formáid: Leabhar
Teanga:Undetermined
Foilsithe: Fort Worth Dryden Press c1998
Ábhair:
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ