International marketing
The book presents the basic concepts of international marketing; discusses the environmental forces that the international marketer has to consider; deals with the various activities necessary for international marketing planning and concentrates on the beginning of international marketing activitie...
Đã lưu trong:
| 主要作者: | Czinkota, Michael R. |
|---|---|
| 格式: | 圖書 |
| 語言: | Undetermined |
| 出版: |
Fort Worth
Dryden Press
c1998
|
| 主題: | |
| 標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
相似書籍
-
International marketing
由: Cateora, Philip R
出版: (2007) -
International marketing
由: Cateora, Philip R.
出版: (2005) -
International marketing
由: Cateora, Philip R.
出版: (2005) -
International marketing
由: Vern Terpstra
出版: (1997) -
Giáo trình marketing quốc tế =
由: Lưu, Thanh Đức Hải
出版: (2019)