Marketing for business growth

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Marketing for business growth

The book talks about three generalk topics: how to think about and get more from the products, people, and resources; how to think sensibly about and get innovation and imitation in marketing; and how to think about marketing's claim on company resources relative to other considerations which m...

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書誌詳細
第一著者:	Levitt, Theodore
フォーマット:	図書
言語:	Undetermined
出版事項:	New York McGraw-Hill 1974
主題:	Marketing
タグ:	タグ追加タグなし, このレコードへの初めてのタグを付けませんか!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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