Leading product development : the senior manager’s guide to creating and shaping the enterprise
In their groundbreaking book Revolutionizing Product Development, Steven C. Wheelwright and Kim B. Clark demonstrated how project leaders for product development could apply new innovations to bring products to market at breakneck speed. Now, in their new work, they address the general manager'...
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New York
Free Press
1995
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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