Quản trị vận hành marketing dịch vụ = Services marketing

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Quản trị vận hành marketing dịch vụ = Services marketing

Quyển sách này hướng dẫn chi tiết về khía cạnh marketing vận hành, từ quản trị tương tác khách hàng, cân bằng nhu cầu và công suất, cho đến việc xây dựng văn hóa dịch vụ xuất sắc.

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Bibliografiske detaljer
Andre forfattere:	Wirtz, Jochen, Lovelock, Christopher, Phí Thị Linh Giang, Lê Thị Phương Dung, Verma, Rohit
Format:	Bog
Sprog:	Vietnamese
Udgivet:	H. Công Thương 2023
Udgivelse:	9th ed.
Fag:	Quản trị kinh doanh
Tags:	Tilføj Tag Ingen Tags, Vær først til at tagge denne postø!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

Lignende værker

Quản trị chiến lược marketing dịch vụ = Services marketing
Udgivet: (2023)

Marketing dịch vụ : Một quan điểm điểm tương tác = Services marketing : An interactive approach
af: Fisk, Raymond P.
Udgivet: (2017)

Quản trị kinh doanh dịch vụ từ góc nhìn marketing
af: Hà Nam Khánh Giao
Udgivet: (2019)

Quản trị marketing marketing để chiến thắng
af: Hà Nam Khánh Giao
Udgivet: (2004)

Quản trị marketing
af: Kotler, Philip
Udgivet: (2020)

Marketing trong quản trị kinh doanh /
af: Trương Đình Chiến
Udgivet: (1998)

Marketing dịch vụ hiện đại : Lý thuyết và tình huống ứng dụng của các công ty Việt Nam
af: Lưu Đan Thọ
Udgivet: (2016)

Quản trị marketing
Udgivet: (1999)

Quản trị marketing = Marketing management : Dành cho sinh viên đại học, cao học, MBA, CEO, CMO
af: Nguyễn Văn Dung
Udgivet: (2012)

Quản trị Marketing trong thị trường toàn cầu = Marketing management in the global marketplace
af: Dương Hữu Hạnh
Udgivet: (2007)

Bài giảng quản trị Marketing
af: Nguyễn, Thị Ngọc Dung
Udgivet: (2014)

Bài giảng quản trị Marketing
af: Nguyễn, Hữu Quyền
Udgivet: (2014)

Kinh doanh dịch vụ tại Việt Nam : Tự tay vận hành hoạt động marketing của bạn
af: Nguyễn Thị Hoàng Yến
Udgivet: (2024)

Thuật marketing = Marketing
af: Tracy, Brian
Udgivet: (2017)

Thuật marketing = Marketing
af: Tracy, Brian
Udgivet: (2018)

Trí tuệ nhân tạo trong marketing
af: King, Katie
Udgivet: (2020)

Giáo trình quản trị marketing ( Dành cho các trường đại học, cao đẳng khối kinh tế )
af: Phạm Thị Huyền
Udgivet: (2012)

Thiết kế & quản lý truyền thông Marketing = Marketing communication & design management
af: Nguyễn Văn Dung
Udgivet: (2010)

Marketing qua email = Email marketing
af: Jenkins, Simms
Udgivet: (2012)

Marketing công nghiệp = Industrial marketing
af: Haas, Robert W.
Udgivet: (2014)

Nghiên cứu Marketing = Marketing research
af: Luck, David J
Udgivet: (2009)

Marketing quốc tế = International marketing
Udgivet: (2014)

Marketing quốc tế = Internation marketing
af: Cateora, Philip R.
Udgivet: (2015)

Marketing đương đại = Principles of contemporary marketing
af: Kurtz, David
Udgivet: (2017)

Thiết kế và quản lý truyền thông Marketing = Marketing communication and design management
af: Nguyễn Văn Dung
Udgivet: (2010)

Marketing plan : Bản phác thảo kế hoạch marketing
Udgivet: (2019)

Principles of marketing
af: Kotler, Philip T.
Udgivet: (2018)

International marketing
af: Cateora, Philip R.
Udgivet: (2005)

Principles of marketing
af: Kotler, Philip
Udgivet: (2001)

Visual marketing
af: Sheridan, Marcus
Udgivet: (2024)

Quản trị sản xuất và dịch vụ : Lý thuyết và bài tập
af: Đồng Thị Thanh Phương
Udgivet: (2011)

101 kỹ xảo marketing = 101 marketing teachniques
af: Hoàng Minh Đức
Udgivet: (2011)

Chiến lược marketing hoàn hảo = The marketing plan
af: Luther, William M.
Udgivet: (2013)

Chiến lược marketing hoàn hảo = The marketing plan
af: Luther, William M.
Udgivet: (2019)

Cẩm nang marketing trực tuyến = The internet marketing bible
af: Camusio, Zeke
Udgivet: (2013)

Marketing ngân hàng
af: Trịnh Quốc Trung
Udgivet: (2009)

Nguyên lý marketing
af: Nguyễn Thị Mai Trang
Udgivet: (2009)

Marketing quốc tế
af: Trần Minh Đạo
Udgivet: (2012)

Marketing cho bán lẻ = Marketing your retail store in the Internet age
af: Negen, Bob
Udgivet: (2018)

Marketing theo phong cách "Sao Kim" = Marketing in venus
af: Kartajaya, Hermawan
Udgivet: (2011)