Aligning Strategy and Sales: The Choices, Systems, and Behaviours that Drive Effective Selling /

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Aligning Strategy and Sales: The Choices, Systems, and Behaviours that Drive Effective Selling /

That gap between your company’s sales efforts and strategy? It’s real—and a huge vulnerability. Addressing that gap, actionably and with attention to relevant research, is the focus of this book. In Aligning Strategy and Sales, Harvard Business School professor Frank Cespedes equips you to link your...

Disgrifiad llawn

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Cespedes, Frank V.
Fformat:	Llyfr
Iaith:	English
Cyhoeddwyd:	Boston, Massachusetts : Harvard Business Review Press, 2014
Pynciau:	Sales Management Selling Strategic Planning
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Thư viện lưu trữ:	Thư viện Trường CĐ Kỹ Thuật Cao Thắng

Eitemau Tebyg

Aligning strategy and sales
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Fundamentals of selling :
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Selling sucks :
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SalesBURST!! :
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