Market segmentation success making it happen!
Market Segmentation Success: Making It Happen! explores the principles and foundations of segmentation, types of problems reported by practitioners, and offers strategies for solving them. The importance of understanding the customer is discussed at length, along with contrasting approaches to condu...
Gorde:
Egile nagusia: | Dibb, Sally |
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Beste egile batzuk: | Sally Dibb; Lyndon Simkin |
Hizkuntza: | Undetermined English |
Argitaratua: |
London,New York
Routledge
1996
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Gaiak: | |
Etiketak: |
Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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Antzeko izenburuak
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Market segmentation :
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The
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Creating the marketing experience :
nork: Marconi, Joe
Argitaratua: (2005) -
Marketing management for small and medium enterprises: Target markets
nork: Business School of the National Economics Univ. of Hanoi
Argitaratua: (2001)