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Strategic brand management : Building, measuring, and managing brand equity

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Detalles Bibliográficos
Autor Principal:	Keller, Kevin Lane
Formato:	Sách
Idioma:	Undetermined
Publicado:	Pearson 2013
Những chủ đề:	Brand name products; Thương hiệu;
Các nhãn:	Engadir etiqueta Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!

Thư viện lưu trữ:	Trung tâm Thư viện - Trường Đại học Công nghiệp TP. Hồ Chí Minh

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