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Strategic brand management : Building, measuring, and managing brand equity

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Библиографические подробности
Главный автор:	Keller, Kevin Lane
Формат:	Sách
Язык:	Undetermined
Опубликовано:	Pearson 2013
Предметы:	Brand name products; Thương hiệu;
Метки:	Добавить метку Нет меток, Требуется 1-ая метка записи!

Thư viện lưu trữ:	Trung tâm Thư viện - Trường Đại học Công nghiệp TP. Hồ Chí Minh

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